Micro Pledges Can Make a Macro Difference

Micro Pledges Can Make a Macro Difference

Chances are, no one in your organization has stood up and cheered over a $0.75 donation. But what if that donation was a recurring micro-pledge – a small amount tied to something specific that your nonprofit does on a weekly or monthly basis? Instead of being just a...
Fun Campaigns To Run With Your Donors

Fun Campaigns To Run With Your Donors

When running a successful nonprofit, your relationship with your donors can’t just be about an exchange of donations and thank-you letters. While this is the case for many organizations, you will yield much greater results – and your donors will feel more deeply...
A Tale of Two Gifts

A Tale of Two Gifts

Friend “A” Over the holidays, I sent to an out-of-town friend, who loves jewelry, a bracelet from a brand I know she has many pieces from and really likes.  I was so excited to send this bracelet as I just knew she would really love it and get a lot of use...